Freelance growth partner
Marketing that's measured by pipeline, not vanity metrics.
I run Meta Ads, lead generation, social media management and Google Business Profile optimisation for small and mid-sized businesses that need a steady flow of qualified leads — not just impressions.
Get a free marketing audit
Share a few details and receive a short teardown of your current ads, listing or socials within 48 hours.
About
One person, fully accountable for your growth
I'm an independent digital marketing consultant working with founders and local business owners who are tired of handing their budget to an agency and getting a junior account manager in return. When you work with me, you work directly with the person running your campaigns.
My focus is narrow on purpose: Meta advertising, lead generation systems, social media management and Google Business Profile growth. Four disciplines, done properly, rather than ten done adequately.
Services
Four ways I grow your pipeline
Each service is offered standalone or bundled, depending on where your business needs the most support right now.
Meta Ads
Facebook and Instagram campaigns built around a clear offer, tested creative and a conversion event that actually maps to revenue — not just link clicks.
Lead Generation
Landing pages, forms and follow-up sequences designed to turn ad traffic and organic interest into booked calls or qualified enquiries.
Social Media Management
Consistent content and community management across the platforms your customers actually use, tied back to the same lead-generation goal.
Google Business Profile
Profile optimisation, review generation and local post activity to improve your visibility in Google Maps and local search results.
Why choose us
What working together actually looks like
Direct line to the person doing the work
No account managers relaying messages — you talk to the person running your campaigns every week.
Pricing tied to effort, not padded retainers
Scopes are built around your actual budget and goals, not a fixed agency package you don't need.
Full visibility into spend and results
Shared dashboards and monthly calls mean you always know exactly where your budget is going.
Built for local and small business budgets
Strategies are scoped for realistic budgets, not enterprise playbooks that assume unlimited spend.
Results in numbers
What clients have seen so far
Figures are aggregated across active client accounts over the last 12 months.
Work process
How a typical engagement runs
Discovery call
A 30-minute call to understand your business, current numbers and what a successful outcome looks like for you.
Audit & strategy
I review your existing ads, profile and socials, then send a written plan covering channels, budget and timeline.
Setup & launch
Accounts, tracking, creative and campaigns are built and launched, usually within 5–10 business days.
Optimise & report
Weekly optimisation with a monthly call and dashboard walkthrough covering spend, leads and next steps.
Testimonials
What clients say after working together
Our cost per lead dropped within the first month and stayed down. Reporting is clear enough that I actually understand what I'm paying for.
Google Business Profile work alone brought in more calls than our old agency's entire retainer did. Very hands-on and responsive.
Social content finally feels consistent, and it's actually tied to enquiries instead of just likes. Easy to work with month to month.
FAQs
Common questions before getting started
What budget do I need to get started?
Ad spend and management fees are scoped separately based on your goals. Most local business campaigns start seeing meaningful data within a modest monthly ad budget — this is confirmed during the discovery call, not before.
Do you require a long-term contract?
No. Engagements run month-to-month. You can pause or end the relationship with notice at any time, though most clients stay well past the first quarter once results stabilise.
Which industries do you typically work with?
Mostly local service businesses, clinics, studios, retail and small e-commerce brands — anywhere a steady stream of qualified leads or foot traffic directly drives revenue.
Will I have access to my own ad and analytics accounts?
Yes. All ad accounts, pixels and analytics properties are set up under your ownership. You keep full access and control even if we ever stop working together.
How is reporting handled?
You get a shared live dashboard plus a monthly call walking through spend, leads, cost per lead and what's changing in the strategy for the next month.